Vespa Raffle Brings a Little Zip to a Good Cause
Coopersburg dealer Eurosports raises awareness for breast cancer research with a little help from Vespa Scooters.
Daren M. Vazquez spends most of his day selling macho motorcycles such as Triumphs, Ducatis, Moto Guzzis and Piaggios. But recently the marketing manager for Eurosports in Coopersburg has been keeping his eye on a little pink Vespa. “Vespa is one of the most trendy products out there,” said Vazquez, a Nazareth native. “It created pink Vespas just for breast cancer awareness. It’s a neat way to get their name out." The Vespa ("Wasp" in Italian) was born in 1946 in Italy as a low-cost product for the masses. Owned by Piaggio, the Vespa has become the No. 1 scooter company in the United States, according to the company. Today, one costs around $5,000, with the special pink model at nearly $6,000, Vazquez said. That popularity is helping …
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nonya biznet
10:27 pm on Friday, October 7, 2011
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